Loy
Conley
Senior Consultant, Ernst-Van Praag, Inc.
Ms.
Conley directs the EVP Digital Team in their efforts to
review, evaluate, benchmark production hours and associated
hourly rates and costs for digital projects-including
rich media banner ads, micro sites, updates and enhancements,
animation implementation and email messaging-for national
and international advertisers.
Ms.
Conley enjoys over ten years of experience in senior and
executive level positions within the digital advertising
space. As a Director of Digital Production for one of
the largest ad agencies in the country, Ms. Conley directed
a cross-functional team in the production of sites, banners,
rich media, online games, mobile apps and video-integrated
development for celebrated brands. Previous to this, Ms.
Conley served as an Executive Producer and Senior Producer
of Digital Projects for prestigious brands across a wide
range of digital platforms.
Ms.
Conley is known for her exceptional skills in motivating
large, multi-disciplinary teams, developing and overseeing
scopes and budgets for long-reaching strategic planning,
and fulfilling day-to-day tactical project operations.
EVP clients benefit from Ms. Conley's creative thinking,
business savvy and sound leadership.